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Dodgeball Marketing Podcast

Oct 12, 2020

Websites are built to generate leads by converting clicks into customers. In this episode, Michael and Chris discuss:

- Where to Put Phone Numbers and Lead Capture Forms
- How Your Offline Phone Experience Works with Your Website Design
- Image Tips
- Lowering "Threat Level" on your CTAs
- How to Leverage Social Proof
- When to Implement Multi-Step Forms

For more on the tools and tips discussed in this episode, check out:

Influence by Robert Cialdini