Oct 12, 2020
Websites are built to generate leads by converting clicks into customers. In this episode, Michael and Chris discuss:
- Where to Put Phone Numbers and Lead Capture Forms
- How Your Offline Phone Experience Works with Your Website
Design
- Image Tips
- Lowering "Threat Level" on your CTAs
- How to Leverage Social Proof
- When to Implement Multi-Step Forms
For more on the tools and tips discussed in this episode, check out:
Influence by Robert Cialdini
https://www.dodgeballseo.com/