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Dodgeball Marketing Podcast

Oct 28, 2020

Your domain is an important business identifier. In this episode, Michael and Chris discuss website domain best practices:

- How to Optimize the Domain Name
- Domain Mistakes to Avoid
- Buying Older Domains
- Domain Extensions
- Reputation Management

For more digital marketing tips and resources,...

Oct 28, 2020

You want to improve SEO, but where do you start? In this episode, Michael and Chris discuss the three pillars of SEO:

- Content
- Site Architecture
- Offsite Factors

Get tips on what to prioritize, and how to integrate these three critical elements for better search engine rankings.

For more on the tools and tips in...

Oct 12, 2020

Breaking into video marketing improves marketing outcomes across the board. In this episode, Michael and Chris cover:

- Advantages of Video Marketing
- FAQ Videos
- Behind-the-Scenes/"Slice of Life" Videos
- Testimonials
- Video podcasts

For more digital marketing tips, visit

Oct 12, 2020

Websites are built to generate leads by converting clicks into customers. In this episode, Michael and Chris discuss:

- Where to Put Phone Numbers and Lead Capture Forms
- How Your Offline Phone Experience Works with Your Website Design
- Image Tips
- Lowering "Threat Level" on your CTAs
- How to Leverage Social Proof